
As we struggle with affordability in housing construction, the Poche_Truss brings a modestly priced framing option to the table that significantly reduces material cost and installation time plus it sets up a super preforming building envelope. The challenge, however, to retain affordability throughout the entire construction, lands on minimizing complexity and, quite frankly, plucking housing out of the custom build business model that is emulating commercial GC construction instead of master builder construction. Master builder, that is how houses used to be built.
Here is how we are minimizing complexity: we are pulling the Poche_Truss projects increasingly into manufactured components (of which the Poche_Truss is one) and using flat-pack (such as IKEA kitchens) and off-the-shelf build out options (such as lumber yard interior panels). We are not, however, reducing complexity by creating generic boxes. That is the beauty of the Poche_Truss, we can custom shape space and form at no upcharge.
Plucking housing out of the current residential GC business model, turns out, comes right along with those same minimizing strategies, for you see, they all align with a more direct connection to the provider. Eliminating the middle man markup is like farm to table food. There are not many of us architects and industry professionals still practicing who worked in the master builder world. We want to align providers directly to the work.
As I have shared in previous posts, thinking beyond a GC model of building has been a learning curve. But not one I will leave as I find it. For you see, my work has always answered to the highest calling of my profession: create beauty. And beauty is inherently equalizing, because when you have the craft persons doing what they specialize in, everyone is a master. We are working hard to learn our lessons on this first build with the Poche_Truss framing system and to assemble our team of masters. With a goal of putting modest affordable houses smack into the crosshairs of a Heck Yea! project, we are preparing to help people find their joy.